| Definitions | | single-minded branding moment |
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noun - (Advertising) a product peak, peak moment in a commercial that features only the identity of the brand with no other distracting visuals and has high recall ratings, as seen in the flow of attention, Flow of Attention.
- ''Our computer ad had a poor brand linkage score because it did not offer a . Our logo always appeared in the background, competing for attention with the action in the foreground.
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