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English Dictionary - With Multi-Lingual Search Your Query of 'emotional build' Resulted in 1 Matches Displaying Items 1 through 1 Definitions emotional build noun  (Advertising) one of four archetypal dramatic structures of commercials characterized by a rising pattern of positive emotions. Coca-Cola ads often feature the emotional build structure, filled with fun and no conflict, the viewer feels better and better as the ad goes along. (Advertising) a narrative structure used in commercials known as "director-type" advertising.        Find:   Words Starting With:   Words Ending With:   Words Containing:   Words That Match:    Translate Into:    Dutch   French   German    Italian   Spanish Enter your search terms Submit search form   Web www.allwords.com Browse the Dictionary A B C D E F G H I J K L M N O P Q R S T U V W X Y Z

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