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noun 
  1. The act of having converted something or someone.
His to Christianity
The of the database from ASCII to Unicode
  1. (chemistry) A chemical reaction wherein a substrate is transformed into a product.
  2. (rugby) A free-kick, after scoring a try, worth two points
  3. (American football) extra point scored by kicking a field goal after scoring a touchdown.
  4. (marketing) An online advertising performance metric representing a visitor performing whatever the intended result of an ad is defined to be. This can be a purchase or a download of a whitepaper.
Etymology: < French, conversion < conversio, from convertere.

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