English

Pronunciation
:Rhymes: Rhymes:English:-eɪ��n|-eɪ��n

Noun
motivation

1. Willingness of action esp. in behavior
2. The action of motivate|motivating.
3. Something which motivates.
4. A reason for doing something.

#(Advertising) a research rating that measures how both the rational and emotional elements of a commercial affect consumer intention to consider, visit, or buy something.
#:The motivation scores showed that 65% of people wanted to visit our website to learn more about the offer after watching the commercial.

Translations
trans-top|Willingness of action esp. in behavior
Finnish: motivaatio
trans-mid
Swedish: #Swedish|motivation c
trans-bottom

trans-top|The action of motivating
Finnish: motivaatio
trans-mid
trans-bottom

trans-top|Something which motivates
trans-mid
trans-bottom

trans-top|A reason for doing something
Finnish: motivaatio
trans-mid
trans-bottom

trans-top|a research rating that measures how both the rational and emotional elements of a commercial affect consumer intention to consider, visit, or buy something
trans-mid
trans-bottom

References
For definition 4 The Advertising Research Handbook Charles E. Young, Ideas in Flight, Seattle, WA, April 2005

Swedish

Noun
sv-noun-unc-irreg-c|2=motivationen
motivation c

##English|motivation; willingness of action

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• 2007-12-11 23:03 - SemperBlotto - Reverted edits by [[Special:Contributions/71.184.153.243|71.184.153.243]] ([[User_talk:71.184.153.243|Talk]]); changed back to last version by [[User:Mike|Mike]]

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